Melodies in Marketing

[Video Link for Email/Other Subscribers - 3min]

In this interview with Barent of Grow Design, he discusses the importance of using non-GMO (genetically modified organism) agricultural products for biopolymers (plastics). In the coming years, bioplastics will become more prevalent as a means to make plastics without the use of fossil fuels. In the United States, much of our agriculture comes from GMO crops. Although one could use the feedstock and byproducts from these sources, Barent claims it isn’t the wise choice.

First, the procurement of biopolymers made from GMO sources helps further support that contentious industry. The European Union has practically banned GMO crops for public health and cultural value reasons. Engineers and product developers should thus support natural alternatives in their supplier selection process, by asking about origination sources.

Secondly, doing so would be perfectly aligned with making ‘green’ and sustainable components, packaging, and products.

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