Melodies in Marketing

Chemists Wanted for a Better World - This article is a must read if you’re want an in-depth look at what green chemistry holds for us now and in the future
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CDs, DVDs, and Sustainability - They’re typically made by combining various mined metals (aluminum, gold, silver, and nickel) with petroleum-derived plastics, lacquers, and dyes. This brief article addresses some of the additional issues and concerns.
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Podcast on Bioplastics by BASF (a German world leading chemical company); 4min.
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Biomimicry: Natural by Design - This revolution in bioengineering and chemistry is shaping the future of sustainable design by using the natural world of plants, animals, and ecology.
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Turning CO2 into Chalk and Sand - Carbon sequestration and its conversion into useful materials is a hot topic. Science News further explains.
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GE Touting Eco-Benefits of New Frontload Washers - “The frontload washer uses about 15 to 16 gallons of water per load that you have to heat, compared with a traditional top-load washer at between 39 and 40 gallons.” A big marketing campaign is now underway.
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Building Better Sustainability Metrics - Emma Stewart on the Harvard Leading Green blog, describes that while the availability of various environmental metrics developed over the last few decades are great, it’ll be increasingly important to apply the right metrics for particular reporting and analysis.
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Whole Foods Farmed Seafood Standards - While the Environmental Law Institute praised Whole Foods Market for its standards in procuring quality aquacultural products, they said increasing transparency is among important next steps.
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Green Products are the Ticket to Faster Growth - Andrew Winston, co-author of “Green to Gold”, makes the case for business growth through examples of energy and water efficiency, material minimization, and eliminating toxic substances in products.
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Building a Sustainable Brand; Audio Interview with Method Products’ Eric Ryan
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Inside Look with Chinese Eco-Detective - This great article takes us into the work life of Zhang Yadong, who examines effects of industry and society upon water quality and agriculture in China.
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Organization Promotes Curbing Unwanted Phonebooks - YellowPagesGoesGreen is an org that seeks to reduce the amount of paper wasted on phonebooks, which never get read or used. Includes a Opt-out signup list.
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Fairtrade Jeans: An Inside Look - Great examination of the availability of, and case for purchasing, ethically produced denim.
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Scientists Concerned About Nitrogen’s Effects - Like Carbon, it’s a huge natural part of our world. This NY Times article takes a closer look at the underlying issues and concerns scientists hold.
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Can Sewage Waste Make Good Agricultural Fertilizer? - The Guardian newspaper looks below the surface.
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PulpWatch.org Receives Asia’s Attention - The Paper Planet blog quickly points out how this website is proof of the need for operational transparency in the paper industry.
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Consumer Electronics and Bioplastics - There are a lot of plastic components in electronics besides the housing. This article takes a quick look at how DuPont and Fujitsu are using bioplastics.
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Bioplastics Recycling Consortium Launched - Primo Water Corp and 19 other orgs launch an initiative to seek out a future for bioplastic recycling
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Tesco’s New Mandate to Go Green - The CEO of Tesco, one of the world’s largest retailers, gives a strong case for why sustainability in retail operations and merchandising is critical for the planet, and of growing importance to consumers.
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Sanyo Washer/Dryer Combo conserves water and recycles it too.
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Flame Retardants Found 3 Times Higher in Toddlers than moms, an Environmental Working Group study has found.
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Au Revoir!

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