10% Solution™: Certified Social Responsibility - TriplePundit
Jamie Welsh, a CSR and Cause Marketing professional, is interviewed by my social media pal Gennefer Snowfield over at Triple Pundit on the topics of for-profit philanthropy, communicating the impact of efforts/activities, its importance as an integral part of a business model, and the critical element for making philanthropic endeavors work.
See also my video interview with Jamie.
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