Clorox, Daisies, and Method Products

May 21, 2010

[Video Link for Email/Other Subscribers - 1.5min]

When I heard about this story that came up about a month ago – The Clorox company sending Method Products a cease and desist letter over the use of daisies in brand marketing – I seriously had to laugh. Listen to David humorously stand his position against Goliath.

Story hat tip and further analysis from Stephen Denny’s article here

{ 1 comment… read it below or add one }

1 Stephen Denny May 21, 2010 at 08:23

Mario: just makes you shake your head, doesn’t it? I’m sure someone at Clorox thought this looked like a great idea on paper and now they can’t wait to distance themselves from it. Just a guess on my part.

Thanks!

S. Denny

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